Posts tagged with "facebook"

All Likes Are Not Created Equal.

Date: February 10, 2009 - 8:24pm (Last updated: March 3, 2009 - 5:42pm)
Author: Mark Trapp

Recently, Facebook released a feature in its newsfeed that allows people to "like" newsfeed items. As it's described by Facebook's program manager Leah Pearlman, the feature allows you to tell your friends you approve of what they posted:

This is similar to how you might rate a restaurant on a reviews site. If you go to the restaurant and have a great time, you may want to rate it 5 stars. But if you had a particularly delicious dish there and want to rave about it, you can write a review detailing what you liked about the restaurant. We think of the new "Like" feature to be the stars, and the comments to be the review.

This feature prima face copies FriendFeed's "like" functionality, right down to the interaction and the verbage. Not surprisingly, FriendFeed's supporters were outraged and appalled at Facebook's Machievellian drive to copy FriendFeed. But I think it's important to take a step back and talk about the value of a "like".

Friendship in the digital world (Part 1).

Date: September 22, 2008 - 9:00pm (Last updated: September 23, 2008 - 4:24pm)
Author: Mark Trapp

Note: this series of posts is adapted from a larger paper on the nature of Friendship I wrote in 2005. Check back later in the week for the subsequent parts.

One of the fundamental concepts in social media is the idea of Friendship: in order to participate in any social network or to utilize any of the social media tools, one needs to have friends. From a purely technical perspective, a friend is simply a connection on an individual's social graph: a similar entity that has been defined as "connected" to the individual.

But that simple connection isn't defined, in any normative sense, by the technical implementation. Users are free to define that connection however they wish. For example, if I wish to define all my friends in a social network to be everyone named "Jeff," there'd be nothing to stop me from doing so. I could go to my friends page and marvel at all the people named "Jeff."

But that's not really what we consider friendship, and one would be hard pressed to find anyone who'd find some substantive use from a social graph like that. So what could we consider real Friendship?

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